Highlights In Brazil, 30 million dogs are waiting for a home. The ones least likely to be adopted are the Caramelos, the caramel-coloured mixed-breed dogs so woven into Brazilian…
Amruta Jadhav
Editor's Pick Every football fan believes they bring luck to their team. The one who always watches from the same seat. The one who wore the same shirt to every…
Amruta Jadhav
Highlights The Super Bowl halftime show is the most-watched musical performance in the world. A 30-second advertising slot during the game costs approximately $7 million. UVA, a Puerto Rican…
Amruta Jadhav
OOH Advertising Distracted driving kills. The statistic is universal. The behaviour it describes is equally universal: a driver glancing down at a phone, a notification appearing on a screen, an…
Amruta Jadhav
Highlights The 2026 FIFA World Cup has already produced more red cards than the last two tournaments combined. Every fan watching knows exactly what a red card looks like,…
Amruta Jadhav
OOH Advertising Millions of English football fans ask the same question before every England match: “What time is kickoff?” For England’s opening 2026 World Cup fixture against Croatia, Women’s Aid…
Amruta Jadhav
OOH Advertising Art has never been squeamish about blood. Battles rendered in oil paint. Martyrdoms carved into marble. Wounds celebrated in sculpture. Violence depicted across every museum wall in the…
Amruta Jadhav
Editor's Pick In France, home insurance is mandatory by law. Every household must have it. AXA, the country’s leading insurer, holds approximately 2.5 million home insurance contracts. In April 2025,…
Amruta Jadhav
Highlights The fry box has not changed since it was invented. The same rectangular container, the same tuck-flap top, the same result: ketchup squeezed onto a napkin, balanced on…
Amruta Jadhav
OOH Advertising Most dessert campaigns sell the product through appetite. McDonald’s France and TBWA\Paris sold the McFlurry through recognition, building a campaign around the specific, sometimes uncomfortable moments of daily…
Amruta Jadhav
Highlights Kilteely is a village of 214 people in County Limerick, Ireland. In 2025, it lost its post office, its shops, and several of its pubs over the years,…
Amruta Jadhav
Advertising Archives Marmite renamed itself WeMite for the World Cup and produced three jar sizes based on England fan optimism. Small for quarters, medium for semis, large for “WeMite go…
Amruta Jadhav
