Samsung has been the world’s number one TV brand for 20 consecutive years, according to Omdia data from February 2026. To mark the milestone during a World Cup year, the brand and BBH Singapore built a campaign around a single visual idea borrowed directly from football: championship stars. The Film In football, every World Cup […]

Lacto Calamine, from Piramal Consumer Healthcare, has rolled out its latest campaign #SummerProofed in collaboration with Influencer.in. Built on a simple but powerful insight: for oily-skin consumers, sunscreen isn’t just about protection, it’s about how it feels through the day. In peak Indian summers that gap becomes even more prominent. Sunscreens often end up feeling […]