Highlights A medical textbook handed to students across Brazil looks like any other anatomy manual. Inside are 20 diseases that appear in no clinical guide. Each one is built…
Amruta Jadhav
Highlights A group of women catch up in a park and ask a new mom how she makes it all look so easy. She credits her routine and her…
Amruta Jadhav
Highlights Brahma gives Brazilian football fans their money back when a beer delivery pulls them away from the screen just as their team scores. The brand checks the time…
Amruta Jadhav
Highlights A handbag grown from engineered cells, built on a collagen sequence reconstructed from Tyrannosaurus rex fossils, went on display in Amsterdam next to a full-size cast of the…
Amruta Jadhav
Editor's Pick KFC Canada sealed its old French fries in a coffin, drove them through downtown Toronto in a branded hearse and held a livestreamed funeral for them inside a…
Amruta Jadhav
OOH Advertising Every day, 9 billion voice messages are sent on WhatsApp. Statista data shows that frequency rose 7% in 2024, and the average length of a voice note rose…
Amruta Jadhav
OOH Advertising Halloween in the MENA region has shifted. For a large part of the audience, October 31 is less about costumes and parties and more about staying home, putting…
Amruta Jadhav
Press Release Pringles is running a Halloween campaign that offers one US fan a custom can-shaped cremation urn and a 200-year supply of crisps, provided they sign a pledge agreeing…
Amruta Jadhav
OOH Advertising Subway launched its first standalone brand campaign for the EMEA region built entirely around one idea: that getting exactly what you want at a Subway counter might make…
Amruta Jadhav
OOH Advertising Tank Shanghai Art Centre sits on Shanghai’s West Bund, a former industrial zone along the Huangpu River that has been converted into one of China’s most active contemporary…
Amruta Jadhav
Highlights A UK medtech startup called EarSwitch has developed a device called Airquity, a pulse oximeter that measures blood oxygen levels from inside the ear canal rather than from…
Amruta Jadhav
OOH Advertising Pepsi has collaborated with sports-fashion brand Off Season to produce miniature NFL puffer jackets sized to fit a 12-ounce Pepsi can. The jackets are functional accessories with working…
Amruta Jadhav
