Advertorial Mozambique has never once qualified for a men’s World Cup. For most footballing nations that absence would be a wound. In Mozambique it produced something closer to freedom.…
Vatsal Gupta
Advertorial Most brand films with a superstar ambassador are built around the face in the frame. Visa’s “Infinitely More,” launched in India in June 2026 with Shah Rukh Khan…
Amruta Jadhav
Editor's Pick In August 2022, a series of posters began circulating on LinkedIn. Advertising and design professionals shared them with praise. The images were genuinely striking: the Mercedes three-pointed star…
Amruta Jadhav
Editor's Pick Restaurants have been refilling empty Heinz bottles with cheaper generic ketchup for decades. The Heinz bottle carries enough brand equity that diners rarely question what is inside it.…
Amruta Jadhav
Highlights The United Nations declared the 2026 World Environment Day theme as “Inspired by Nature. For Climate. For Our Future” under the hashtag #NowForClimate, calling for nature-based solutions to…
Amruta Jadhav
OOH Advertising Environmental campaigns have spent decades showing melting ice caps, dying oceans, and oil-covered birds. Men have largely continued behaving the same way. Danish NGO Plastic Change and independent…
Amruta Jadhav
Advertising Archives Calm es Simple trained an AI on snoring audio and turned it into a mattress discount on WhatsApp. The worse the recording, the bigger the discount. They also…
Amruta Jadhav
Highlights In Brazil, 68% of women say they feel unsafe getting around alone after dark. At a deserted bus stop between 8pm and 5am, the only thing typically present…
Amruta Jadhav
Highlights Every time someone browses the internet on a non-Apple device, data trackers follow silently across sites, building a profile, feeding ad networks, and running entirely without consent or…
Amruta Jadhav
Highlights India’s plastic waste problem is not a future projection. The country’s plastic waste generation doubled from 15.9 lakh tonnes in 2015-16 to 34.7 lakh tonnes in 2019-20, with…
Amruta Jadhav
Editor's Pick When Sri Lanka’s economy collapsed in 2022, paper prices surged 300% almost overnight. For most students, the cost of notebooks became a stretch. For visually impaired students who…
Amruta Jadhav
Highlights Most Pride Month campaigns add a rainbow to an existing logo and move on. The brands worth studying are the ones that made a structural decision, whether about…
Amruta Jadhav
