Catch up on the most talked-about, viral ad campaigns globally. These highlighted marketing moments showcase the very best in brand storytelling.
Highlights Nara Smith went viral on TikTok for making everything from scratch. Croissants. Cereal. Gummy bears. The aesthetic is meticulous domesticity delivered with a softness that has accumulated tens…
Amruta Jadhav
Highlights The side panel of an Oatly carton is not a conventional political medium. It holds around 100 words of space, typically used for nutritional information and brand messaging.…
Amruta Jadhav
Highlights Video game maps contain hundreds of thousands of individual terrain formations, road layouts, island shapes, and geographic features. Most of them look like nothing in particular. MullenLowe Peru…
Amruta Jadhav
Highlights The casting decision for Desigual’s FW26 campaign is either the most calculated move in fashion advertising this season or the most elegantly simple one. Vivian Jenna Wilson, a…
Amruta Jadhav
Highlights The brief that Dove and Ogilvy faced in 2023 was one that the advertising industry had been attempting to answer for years without a fully satisfying creative solution.…
Amruta Jadhav
Highlights The most common defence against animal rights advertising is that it shows footage nobody wants to see. Graphic imagery of slaughterhouses gets dismissed as manipulative, extreme, or simply…
Amruta Jadhav
Highlights The debate around school food quality in the United Kingdom has been running for decades, accelerated significantly by Jamie Oliver’s 2005 campaign that exposed the nutritional content of…
Amruta Jadhav
Highlights A fingerprint identifies a person uniquely enough to convict them in court. So does a voice. The Korean National Police Agency and Cheil built their 2025 campaign around…
Amruta Jadhav
Highlights If there is any brand that has successfully talked about sex without objectifying women, it has to be Durex. That sentence summarises an approach that Durex India has…
Amruta Jadhav
Highlights Skyrim was released in November 2011. For nearly 15 years, its most discussed frustration has had nothing to do with dragons, dungeon design, or the story. It has…
Amruta Jadhav
Highlights Every conversation about artificial intelligence replacing jobs is built around adult anxiety. Careers disrupted. Livelihoods threatened. Identities erased by automation. UNICEF and copywriter and designer Arun Anoop looked…
Amruta Jadhav
Highlights New York Fashion Week is one of the most photographed events in the world. Every year, thousands of people attend shows and parties wearing labels they cannot pronounce.…
Amruta Jadhav
