A banana for $175.90. A coconut for $195.50. A roll of toilet paper for $96.20. The Ordinary did not invent those prices to be absurd. It invented them to be familiar. What The Markup Marché Is The Markup Marché is a series of six fake grocery stores built by The Ordinary and Uncommon Creative Studio, … Continue reading The Ordinary Opened Six Fake Grocery Stores to Expose Beauty Industry Pricing